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I'm

Janvi shah.

ART DIRECTOR & VISUAL DESIGNER

I'm an Art Director based in the San Franciso bay area with experience in delivering end-to-end Campaigns (concept to design)  & UX/UI design for software products. I'm passionate about improving the lives of others by providing clean and improved designs and constantly looking to learn new things every day.

PORTFOLIO

Experience

ECOFABULOUS

Senior Visual Designer I  Emeryville, CA

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  • Spearheaded the Brand Launch, captivating audiences through an innovative digital website launch and the E-tuk in the heart of NYC.

  • Led the creative direction for various marketing campaigns, ensuring brand consistency and visual impact across multiple channels.

  • Developed concepts and executed designs for print, digital, and social media campaigns, effectively conveying brand messages and engaging target audiences.

  • Collaborated with copywriters, photographers, and videographers to create cohesive and compelling visual assets.

  • Managed and mentored a team of designers, providing guidance and fostering a collaborative and supportive environment.

  • Oversaw the production process (Digital & Print) and collaborated with vendors & 3rd party external agencies ensuring timely delivery of materials.

TRIPACTIONS

Visual Designer I Palo Alto, CA

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  • Collaborated closely with cross-functional teams including Marketing, Product Team, PR, and stakeholders, to conceptualize and produce visually stunning assets across digital platforms, resulting in a remarkable 30% increase in social media engagement.

  • Developed an intuitive Design system, project style guides, and asset repositories, ensuring consistent design solutions and enhancing brand strategy.

  • Created compelling campaigns focused on travel and CDC regulations, employing a diverse range of mediums such as case studies, fact sheets, blogs, webinars, paid digital campaigns, & customer guides. 

  • Exercised leadership as the lead designer, guiding and mentoring a team of three to deliver outstanding design solutions.

ORGANICS

Art Director I  San Francisco

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  • Transformed websites for Wells Fargo, including community giving, student loans, small business offerings, & commercial real estate, breathing new life into their digital presence.

  • Collaborated with cross-functional teams to conduct user research and gather insights, informing the design process and ensuring user-centric solutions.

  • Translated user needs and business goals into wireframes, prototypes, and visual designs, effectively communicating design concepts and interactions.

  • Led design sprints and workshops, facilitating ideation and innovation to generate creative solutions.

  • Oversaw the implementation of designs, working closely with developers to ensure fidelity and consistency.

  • Worked closely with clients to understand their brand vision and objectives, delivering designs that aligned with their brand identity and strategy.

FIRST REPUBLIC

Senior Visual Designer I  San Francisco

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  • Enhanced the visual quality of photos and video content for social media channels and advertising, resulting in an elevated brand visual identity and improved storytelling capabilities.

  • Collaborated with a UX strategist to redesign small business loan and student loan page calculators, incorporating responsive design principles to enhance user experience and conduct effective A/B testing.

  • Created compelling cross-channel marketing collaterals and promotional materials that effectively communicated the brand's essence, leaving a lasting impression on stakeholders and the marketing team.

FACEBOOK

Art Director I  San Francisco

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  • Led the creation of media-neutral creative assets, including eye-catching posters, OOH displays, dynamic digital signage, and an immersive Instagram booth, for the prestigious Global Sales Summit.

  • Created and implemented all facets of the corporate identity project, in a breakout session, event collaterals, keynote presentations, invitation cards, and freebies.

TWITTER

Senior Visual Designer I San Francisco

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  • Designed a diverse range of creative assets for #OneTeam Summit, including technical session keynote presentations, wayfinding signage, animated content, and icons.

  • Ensured all aspects of the design process were executed with meticulous attention to detail and unwavering commitment to quality.

  • Created a cohesive and distinctive corporate identity that adhered to strict brand guidelines and systems.

  • Delivered exceptional design solutions that exceeded expectations and contributed to the overall success of the event.

  • Elevated the brand and made a lasting impact on attendees through the implementation of high-quality design.

  • Played a key role in the success of #OneTeam Summit, an exciting and impactful project.

TITLE NINE

Art Director I San Francisco

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  • Led the development of campaign digital assets aimed at enhancing women's self-esteem and confidence.

  • Optimized digital assets to enhance user experience and increase engagement on social media platforms.

  • Demonstrated proficiency in Adobe Creative Suite CC, utilizing various software tools for design and production.

  • Designed multiple email marketing templates for account sign-ups, targeted advertising, holidays, and special occasions.

  • Contributed to the growth of the agency by actively participating in business development efforts and client presentations.

ARGONAUT

CLIENT: CRICKET WIRELESS, INFINITI

Art Director I San Francisco

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  • Worked on a client pitch, developed campaign ideas, visuals, and high fidelity mockups aligning with the client’s
    strategic vision.

  • Developed a traditional print campaign for the promotion of several new stores in the
    SF bay area.

Resume

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