OVERVIEW
Reporters Without Borders (RWB) is an international non-profit, organization that promotes and defends freedom of information and freedom of the press. You might not be able to bring people out from the conflict zones, but you can bring their story out by helping Reporters Without Borders.
SERVICES
Product creation
Packaging Design
IDEA
Introducing a limited edition of an alphabet canned soup made by RWB. The letters of the soup will form a short story of a "local" that can't leave their conflict zone. When you buy it, becomes a donation to RWB. Each soup will come with the transcription of the story on the can, and a message: "Help us to spread their words."
STORYBOARD
PRODUCT CREATION & PACKAGING
Inaugural event invites for the employees.
AD: Eduarda Li// AD: Janvi Belawala Shah// CW: Rocio Rocca
Winner of Top Dog Award: Miami Ad School